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THE BEST SQUAREMETER IN THE WORLD

With affordable living space shrinking every year, it’s becoming evident that we all need to get more creative with diminishing living space and smaller rooms. And if you’re short of inspiration on how to maximize the space between your own four walls, then German DIY retailer HORNBACH’s latest campaign shows how to make the most of every square meter.

Film, 8 projects around Europe, documentaries, OOH, Guerrilla, stencils, Social media, print and radio.

Director: Steve Rogers

Creative team: Guido Heffels, Luis Jähner, Christofer Kuemmerer, Christoph Laurisch, John Speer, Joaquin Aubele, Marina Emeljanov.